What Real Estate Marketing Tools Get The Best Results?

I came across an interesting survey from ecampaign pro. Thousands of Real Estate Agents were surveyed to see what marketing tools they used and which ones were getting the best and worst results. You may be interested in seeing what they are doing and what tools came out as the best and worst tools. Marketing…

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Are Real Estate Agents Seen As Sales People Or Professionals?

Real Estate Agents

When I say the word “salesman”, what comes to mind? Now think about the word “professional”. What comes to mind? For most people those are 2 very different pictures. Typically, people try to avoid salespeople, yet they seek out professionals. Many times it is just a matter of perception. Those who are perceived as sales…

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Tap Into The Secret Strategy Behind Social Media Millionaires

Ever wonder how people pop out of nowhere and grow multimillion dollar companies overnight? I recently came across a series of articles in Forbes magazine that reveals their secret strategy. As a real estate agent or broker, you can implement the same strategy and quickly become a dominant player within your local market. At first it…

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Want A Competitive Advantage In Listing Presentations?

Listing Presentations

Let me ask you a question. If you walk into a listing presentation and say you are in regular communication with over 100 potential buyers who may be interested in buying the home, do you think that may give you an advantage over competing real estate agents? In my last post I spoke about building…

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$5,000,000 Wasted on Advertising?

Money Wasted on Advertising

If you hate wasting money on marketing that doesn’t give you a return, then I have a story for you. This goes back to the days when I was just getting my start in advertising. I was working at one of those large traditional brand advertising firms. We just landed a new account for a…

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